Instructions:
Your paper should be roughly 750-1,000 words – three typed double-spaced pages (12 point font).
Jean Kilbourne (Still Killing Us Softly) argues that:
Examine the advertisements in three popular magazines (InStyle, Cosmopolitan, Mademoiselle, Elle, Marie Claire, RedBook, Jane, Seventeen, Shape, SELF, Vogue, Vanity Fair, Maxim, etc.).
For each magazine, report the percentage of ads in which women are portrayed in the categories Kilbourne uses. Are there differences among the magazines you have chosen? How do you interpret your results? What effects, if any, do you think these portrayals of women have on their self-image and the way that they are perceived by others? What factors – i.e., age, sex, social class, cultural background – might mediate (amplify and/or dampen) the perception and impact of these messages?
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