QUESTION Why is allowing too much complacency a pitfall of change? What will be an ideal response? ANSWER Complacency is being satisfied where you are and not taking the initiative to grow. When people get complacent, they aren’t motivated to change.
QUESTION Marketing campaigns consists primarily of advertising a product or service. Indicate whether the statement is true or false ANSWER FALSE
QUESTION Job specifications describe A) the personal qualities company leaders consider important to the job. B) the behaviors that would be grounds for dismissal from the job. C) the salaries that similar positions in other companies pay for the job. D) the title that a person in that position would hold. ANSWER A
QUESTION In a ________, an entrepreneur summarizes strategy for a new venture and shows how it will be implemented. a. venture capital plan b. business plan c. franchise agreement d. financial analysis ANSWER b
QUESTION The view that employees like work, are motivated, and do not need close supervision to do their work describes Theory ________. a. W b. Y c. X d. Z ANSWER b
QUESTION Relational goals define what you want your target audience to know, believe, or perceive. Indicate whether the statement is true or false ANSWER FALSE
QUESTION Businesses that are influential enough to affect the price of an item are called ________. a. trendsetters b. influential pricers c. price makers d. price takers ANSWER c
QUESTION The idea that employees need to believe that their performance will actually lead to rewards is what Victor Vroom called ________. a. valence b. instrumentality c. expectancy d. self-actualization ANSWER b
QUESTION Which of the following actions would you take to gather information for a job analysis? A) Interview people who currently hold or have held the position in question. B) Directly observe employees in another company who hold positions similar to the one you are analyzing. C) Consult a list of job descriptions published annually […]
QUESTION Recruiting is the process of A) having a new employee fill out required documentation after accepting a job offer. B) winning employees’ buy-in for a major transformation program in the company. C) reviewing an employee’s performance to evaluate strengths and areas needing improvement. D) creating a pool of potential applicants from which to select […]