I have attached the information and I need the following performed. 2-3 Pages and APA Format utilizing the literature attached.
1. SWOT Analysis (comes from researching the firm, industry, and competitors)
It is important to know the difference between causes and effects in the SWOT
analysis. Causes are important, not effects. Once the SWOT Analysis is created, each
group needs to construct the SWOT Bivariate Strategy Matrix.
Deliverables for this section include:
a. SWOT Analysis
b. Internal Factor Evaluation (IFE) Matrix
c. External Factor Evaluation (EFE) Matrix
d. SWOT Bivariate Strategy Matrix
2. BCG Matrix (follow the Strategy Club’s template, not the textbook’s format)
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