Why do you think the first promotional priority is to inform? What wi

QUESTION

Why do you think the first promotional priority is to inform?

What will be an ideal response?

ANSWER

Answer: The first promotional priority is to inform people about the product because they won’t buy something they know nothing about. Consumers need to be told what the product is, how to use it, where to buy it, and perhaps how much it costs.
Explanation: Because consumers need to be told what the product is, how to use it, where to buy it, and perhaps how much it costs, the first promotional priority is to inform people about the product. Consumers will only buy a product if they know something about it.