Which of the following Ps of the marketing mix is correctly matched wi

QUESTION

Which of the following Ps of the marketing mix is correctly matched with its description?

A) Promotion strategy: How do we design and test a product that will best meet consumer needs and wants?
B) Promotion strategy: How do we determine what to charge for the product?
C) Place strategy: How do we distribute the product in the right locations?
D) Pricing strategy: How do we communicate the benefit of the product?
E) Product strategy: How do we distribute the product in the right locations?

ANSWER

Answer: C
Explanation: C) The place strategy: How do we place (distribute) the product in the right locations?