What is the most important information that potential investors review

QUESTION

What is the most important information that potential investors review to determine whether to provide capital for a new business?

A) business model
B) owner resume
C) business website
D) business plan
E) owner certifications

ANSWER

Answer: D
Explanation: D) A business plan outlines a company’s goals, methods for achieving them, and standards for measuring success. The more money required of investors, the more comprehensive the business plan should be.