QUESTION
What is the general rule to help you determine which distribution channel is best for your product?
What will be an ideal response?
ANSWER
Answer: The general rule is: Make the product available in whatever number of locations, great or small, is needed to satisfy customers.
Explanation: Knowing which distribution channel is best depends on the kind of product you have and how many customers you want to expose it to. The general rule is: Make the product available in whatever number of locations, great or small, id needed to satisfy customers.
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