What are the three levels of innovation? Give an example of each. Wha

QUESTION

What are the three levels of innovation? Give an example of each.

What will be an ideal response?

ANSWER

Incremental innovation is a simple improvement in current products or services. An example is Word 7.0 . Disruptive innovation involves unprecedented products that transform an industry. An example is the cell phone. Revolutionary innovation extends past individual products and markets to transform society and create a new way of living. An example is the Internet.