The president of DVD Heaven has been talking to several other business

QUESTION

The president of DVD Heaven has been talking to several other business owners, and now expresses some concerns over developing the e-commerce side of the business.

The vice president argues that it is essential for continued growth, but the president argues that there are too many consumer concerns. Which of the following statements, if true, does NOT support the argument being made by the president regarding consumer concerns?
A) Fraudulent businesses are being set up and run on the Internet. Many consumers would rather enter a building that houses a business they know really exists than shop online.
B) Identity theft and the theft of credit card numbers can occur when ordering online.
C) Privacy can be compromised on the Internet, and unethical e-businesses can track or sell sensitive information such as buying patterns.
D) College students are five times more likely to order over the Internet than older adults.
E) Customers like to see and feel products before ordering them.

ANSWER

Answer: D
Explanation: D) Choice D does not support the president’s argument, but rather the vice president’s for expanding the e-commerce side of the business. Younger adults are more comfortable with all aspects of Internet buying and selling, and since DVD Heaven caters to college students, its customers and potential customers are already comfortable with Internet ordering. Choices A, B, C, and E all support the president’s argument about consumer Internet concerns. Fraudulent businesses, identity theft, privacy issues, and wanting to actually see and hold purchases are all consumer concerns.