Strayer JWI598 Assignment 1: Organization

QUESTION

Assignment 1: OrganizationOverviewDue Week 1, Day 7 (Weight: 10%)You are the new Chief Executive Officer (CEO) of your chosen organizationand are faced with a difficult leadership challenge. As the leader, you will need to develop a winning strategy (aka Strategic Leadership Plan) to move your organization to greater productivity, growth, and/or profitability.Choose your organization from the following list:• General Motors (GM)• Carnival (CCL)• JC Penny (JCP)• BlackBerry (BBRY)*All course assignmentswill support the development of your final Strategic Leadership Plan and your Boardroom Pitch, both due inweek 5 of this course.For this assignment, provide an overview of your organization and begin researching the current leadership challenge your organization is facing to determine what challenge you will address.Write a 1-2 page paper according to following criteria:• Overview of Organization§ What does your organization do?§ What are its core competencies?§ What is the organization’s mission and vision? § What market industry is it in?§ Where does it operate?§ Who are its customers?§ What is itsrelevant history? § Etc.• Explain why you chose the organization and what leadership challenge you will address.While researching your chosen organization, familiarize yourself with the following:• The company website.• Information on business websites such as CNBC and Yahoo Finance.• Use your WSJ account to follow and research articles written about your organization.Your assignment must follow these formatting requirements:§ Be typed, double-spaced, using Times New Roman font (size 12) with one-inch margins on all sides; references must follow JWMI style guide and writing format. Check with your professor for any additional instructions.§ Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required page length.The following are specific course learning outcomes associated with this assignment:• Conduct a strategic analysis of a selected company, its industry, and its competitors.• Apply business concepts and skills learned throughout the MBA program.• Use technology and information resources to research organizational leadership issues.• Write clearly and effectively about business topics and related issues, using proper writing mechanics.Grading for this assignment will be based on answer quality, logic/organization of the paper, and language and writing skills, using the following grading criteria.Weight: 10%Assignment 1:Organization OverviewCriteriaUnsatisfactoryLow PassPassHigh PassHonors1.Provide an overview of the chosen organization.Weight: 60%An overview is either not provided or is lacking many of the criteria for describing the organization. This includes a description of what the organization does, its core competencies, mission and vision, identification of market industry, location of operations, description of customers, and other relevant information and/or history.The overview does not cover all criteria or is lacking sufficient detail of information. It may be missing one or more criteria components, description of what the organization does, core competencies, mission and vision, identification of market industry, location of operations, description of customers, or other relevant information and/or history.An overview of the organization is provided. It covers all of the topics: what the organization does, identification of core competencies, mission and vision, identification of market industry, locations of operations, description of customers, and other relevant information or history. It may lack some relevant details or may be too detailed. Overall, the overview provides sufficient information about the organization.A thorough overview of the organization isprovided. It is comprehensive yet targeted in scope.It succinctly provides an encapsulation of who the organization is and what they do, includingidentification of itscore competencies and its mission and vision. It identifies the market industry the organization participates in,where they operate, and who their customers are.Anexemplary and thorough overview of the organizationis provided. It iscomprehensive yet targeted in scope. It succinctly provides an encapsulation of who the organization is and what they do, includingidentification of itscore competencies and its mission and vision. It identifies the market industry the organization participates in, where they operate, and who their customers are, in addition to any other relevant information and/or relevant history.7 Assignment 1Weight: 10%Assignment 1:Organization OverviewCriteriaUnsatisfactoryLow PassPassHigh PassHonors2. Explain why you chose the organization and identify the leadership challenge you will address.Weight: 30%The organizational challenge is not stated and/or is very unclear,or the student has not explained why they choose the organization.The organizational challenge is statedbut may beunclear. It is not evident that the student understands the challenge. The student has explained why they chose the organization but may be lacking in supporting rationale.The organizational challenge is stated. It provides a sufficient description that indicates the student understands the challenge. Additionally, the student has explained why they chose the organization.The organizational challenge is clearly defined. The original challenge description has been expandedupon or narrowed to clearly identify the organizational challenge. Additionally, the student has fully explained why they chose the particular industry in relation to their interests, career goals, and/or experience.The organizational challenge is clearlydefined. It exemplarily demonstrates a clear understanding of the organization, its industry, and the most impactful challenges the organization is facing. The original challengedescription has been expandedupon or narrowed to clearly identify the organizational challenge. Additionally, the student has fully explained why they chose the particular industry in relation to their interests, career goals, and/or experience.3. Clarity, logic, writing mechanics, and formatting.Weight: 10%Multiple mechanical errors;much of the text is difficult tounderstand or the text does not flow; fails to follow formatting instructions.Several mechanical errorsmake parts of thetext difficult for the reader to understand; the text does not flow; the discussion fails to justifyconclusions and assertions.Partially applied concepts from across the course.More than a few mechanical errors; text flows but lacks conciseness or clarity; assertions and conclusions are generally justified and explained.Few mechanical errors; text flows and concisely and clearly expresses the student’sposition in a manner that rationally and logically develops the topics.Few to no mechanical errors; text flows and concisely, clearly, andexemplarily expresses the student’s position in a manner that rationally and logically develops the topics.

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