Louise has bleached her hair for the first time and is in the market f

QUESTION

Louise has bleached her hair for the first time and is in the market for a shampoo that is meant for bleached hair. She has found three such products in the drugstore and has read all the information on all bottles. What is Louise’s next step?

A) recognize her problem
B) look for information to give her a solution to her problem
C) evaluate the information she has collected
D) decide to buy one of the shampoos or not buy any of them
E) think back over her purchase and whether she is pleased with it

ANSWER

Answer: D
Explanation: D) Louise is at the purchase decision step: “I’ll choose this one or not choose at all.”