Kay is excited about her idea to open an organic cafe, but she wants t

QUESTION

Kay is excited about her idea to open an organic cafe, but she wants to know all about the realities of operating a restaurant. She waited tables in college and has met with a retired food service executive who arranged a mentor for her.

What other resource can Kay use before writing her business plan?
What will be an ideal response?

ANSWER

Answer: Kay can get data, training, and additional contacts through a restaurant trade association.
Explanation: Kay has done all the right things: working in restaurants, getting a mentor, meeting with people who have industry management experience. A trade association is a group promoting common interests in an industry. This can help fill any research gaps Kay might have.