erau mgmt356 5.6.2 – Alternative Case Study for non-COB students

QUESTION

5.6.2 – Alternative Case Study for non-COB studentsDue Sunday by 11:59pmPoints 100Submitting a file uploadFor students not in the College of Business, your instructor will assign you a case study either from the textbook or another source. The case assignment needs to be at least two pages, excluding any title page and references page, of analysis. This assignment will be worth 10% of your final grade.For NON- College of Business students, please complete the case study on GROUPON, case #11.Groupon Case – Questions, SWOTClass, typically for a case study, the purpose is to analyze it and make recommendations. The Groupon case study didn’t have any questions with it – therefore what I really want is this:Explain how Groupon takes advantage of social networking and location technology.Explain whether or not you think the business model is viable and explain why or why not.Perform a SWOT analysis to make a recommendation for Groupon.

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