Elizabeth is an example of a(n): a. Early adopter. b. Late majority.

QUESTION

Elizabeth is an example of a(n):

a. Early adopter.
b. Late majority.
c. Laggard.
d. Resister.

 

ANSWER:

ANS: C
Laggards prefer keeping traditions alive (“We have always done it this way”) and openly express their resistance to ideas (speaking out against the change). Late majority individuals are openly negative but will engage with new ideas when most others adopt the change.

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