DynaTech’s chief marketing officer argues that becoming an internation

QUESTION

DynaTech’s chief marketing officer argues that becoming an international company is an unwarranted move for DynaTech because it does not have to do so to maintain superiority over its competition.

Which of the following, if true, most weakens his argument?
A) DynaTech’s profits have been increasing for many years.
B) Globalization has been an ever-increasing trend for the largest companies.
C) The competitive environment in other countries in DynaTech’s business is stiffer than in the United States.
D) Many companies succeed internationally after taking the initiative to globalize.
E) The process of globalization for a company can be complicated by international commerce laws.

ANSWER

Answer: D
Explanation: D) Companies can globalize as a result of proactive initiative, not just by reaction to other companies’ globalization. Choices A, C, and E are reasons why DynaTech might not need or want to go global, and thus would strengthen the marketing officer’s argument. Choice B: A trend toward globalization may or may not be relevant for what is best for any one particular company.