Discuss about Adidas company and what you believe to be their competit
QUESTION
Discuss about Adidas company and what you believe to be their competitive strategy using the features of the 5 generic strategies:-The five generic competitive strategies you will learn about this week include: (1) Broad Low-Cost, (2) Focused Low-Cost, (3) Broad Differentiation, (4) Focused Differentiation, and (5) Best-Cost.
What generic strategy is Adidas using? Provide support for your choice of generic strategy from an external scholarly/peer reviewed source and from our weeks coursework.
Additionally, choose a rival company and describe what generic strategy they are using. (should discuss about a rival company with company information and their generic strategies being used. For generic strategies list refer to the above 5 listed.)
What strategy might Adidas use to improve their competitive sustainability? Explain why?
Answer should be 250-300 words. Sources require in-text citations and must be incorporated into the body of the post in addition to a full APA citation at the end of the post.
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