Bridget owns a manufacturer-owned wholesaler. Which of the following i

QUESTION

Bridget owns a manufacturer-owned wholesaler. Which of the following is a benefit that she has in this role?

A) She can maintain full control over the selling and distribution of her products.
B) She needn’t worry about storage because she has no physical custody of the products.
C) She is able to share profits with the retailer stores in which she furnishes racks of products.
D) She can focus solely on the role of intermediary between producer and retailer.
E) She eliminates the need for a retailer in the distribution channel.

ANSWER

Answer: A
Explanation: A) One benefit of being a manufacturer-owned wholesaler is one gets to maintain full control over the selling and distribution of one’s products.