Based on the case study, “Exchange Rates, Auto Prices, and Currency Wars,” explain why exchange rates are of critical importance to firms in the automobile industry, and how Japan has benefited from changes in the value of the Yen.
What will be an ideal response?
ANSWER
See the discussion at the beginning of the chapter and in the case. Japan experienced a 15% drop in the value of the yen relative to the U.S. dollar in 2013. This increased Japanese exports of autos while reducing imports from the U.S.
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