Amazon, Travelocity, and Priceline all principally utilize which type

QUESTION

Amazon, Travelocity, and Priceline all principally utilize which type of marketing?

A) direct selling
B) face-to-face selling
C) online retailing
D) catalog marketing
E) telemarketing

 

ANSWER

Answer: C
Explanation: C) New “e-tailers” such as Amazon, Travelocity, and Priceline utilize online retailing as their principal type of marketing.

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