Address the following in your informative essay

QUESTION

Now you will learn how a company employs marketing by watching the following video onGeoffrey B. Small ®, a popular clothing fashion company. Using research from Chapter 1 in your textbook, write a minimum of a 2―3 pageAPA formatted and citation styled informative essay in Standard American English.Please be sure to include an Introduction (where you explain the purpose of your paper) , Body (addressing all the checklist items), and Conclusion and an additional title page and reference page in APA format.Checklist: Address the following in your informative essay:1. Describe how Geoffrey B. Small actively implements the marketing concept.2. Compare and contrast the four marketing management philosophies that companieschoose to adopt.3. Identify the type of marketing management philosophy employed by the Geoffrey B. Smallcompany.4. Discuss how the Geoffrey B. Small Company can use social media to demonstrate theircommitment to the marketing management philosophy they employ.ReferencesLamb, C. W., Hair, J. F., & McDaniel, C. (2014).MKTG7.Mason, OH: Cengage.Attached is the transcript of the video

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