According to Christopher Bartlett and Sumantra Ghoshal, how can local

QUESTION

According to Christopher Bartlett and Sumantra Ghoshal, how can local companies differentiate themselves from foreign multinationals?

A. By licensing their core technologies

B. By entering into turnkey projects

C. By standardizing their product offerings

D. By focusing on market niches

E. By raising trade barriers

ANSWER

D