________ consists of items such as number of sales personnel in the field and average sales per representative, competitors and alternative products, and production capabilities and schedules as well as other factors known mainly to the company.
A) External data
B) Product data
C) Employee data
D) Internal data
ANSWER
Answer: D
Explanation: D) The amount of sales a company predicts is a function of external data, internal data, or a combination of both. External data consists of information outside the firm, often available to the public. Internal data consists of information proprietary to the firm.
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