What are the main factors driving the food companies to change their p

What are the main factors driving the food companies to change their product lines in the beverage industry and how has the industry responded?

What will be an ideal response?

ANSWER

America today is different than what it was a few decades ago. It’s much more diverse in ethnicity and socio-economic composition, the percentage of population which are classified as the aged and elderly is increasing, the percentage of population which is classified as obese is increasing, the incidence of cardio-vascular and cancer diseases is rising and so on. To meet the changing needs of the population, the food and beverage industry has responded by introducing new and innovative products to meet the challenges posed by the size and composition of the society.