Technology has created new modes of innovation. Explain this statement

QUESTION

Technology has created new modes of innovation. Explain this statement with an example.

What will be an ideal response?

ANSWER

Companies like Google, Facebook, and Apple are changing the nature of innovation by allowing customers to use technology to create unique, personalized products and services. No two Google homepages or iTunes libraries are the same. Now, innovation requires collaborating with customers and using global technologies to help each customer design the exact product that best fits his/her lifestyle.