QUESTION
Which of the following, if true, strengthens the case that Christina has a good opportunity in opening a new pizza restaurant?
A) There are many existing pizza restaurants in Christina’s city.
B) The pizza business in Christina’s city has remained largely unchanged for many years.
C) Restaurant consumers in Christina’s city mostly frequent Mexican restaurants.
D) Pizza restaurants require several experienced employees to be successful.
E) Pizza restaurants can be found in almost any town in the United States.
ANSWER
Answer: B
Explanation: B) If the pizza business has remained largely unchanged for a period of time, this represents an opportunity for Christina to bring something different to the local industry and thereby attract customers because of the newness involved. Choice A indicates that consumer needs are already met by other establishments, and Choice C implies that demand for pizza restaurants is low in Christina’s city, indicating little opportunity. Choices D and E do not strengthen the case of a pizza restaurant being a good opportunity for Christina.
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