Which of the following is true of a firm that pursues a global standar

QUESTION

Which of the following is true of a firm that pursues a global standardization strategy?

A. It ensures that it pursues a high-cost strategy on a global scale.

B. It has its production, marketing, and R&D activities in only one optimum location.

C. It tries to customize its products to local conditions.

D. It has shorter production runs.

E. It reaps maximum benefits from economies of scale and learning effects.

ANSWER

E